Comments on: Six Steps to Linkbaiting Strategy Nirvana http://www.bryaneisenberg.com/2009/11/six-steps-to-linkbaiting-strategy-nirvana/ Professional Speakers, Best Selling Authors, Online Marketing Pioneers Thu, 29 Jul 2010 20:38:43 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Slik planlegger Du Din Linkbaiting Strategi fra Black Hat SEO http://www.bryaneisenberg.com/2009/11/six-steps-to-linkbaiting-strategy-nirvana/comment-page-1/#comment-284 Slik planlegger Du Din Linkbaiting Strategi fra Black Hat SEO Mon, 11 Jan 2010 11:57:54 +0000 http://www.bryaneisenberg.com/?p=336#comment-284 [...] Og det er akkurat dette Bryan skriver om i sin siste post som heter Planning a Link Bait Strategy. [...] [...] Og det er akkurat dette Bryan skriver om i sin siste post som heter Planning a Link Bait Strategy. [...]

]]> By: Noran El-Shinnawy http://www.bryaneisenberg.com/2009/11/six-steps-to-linkbaiting-strategy-nirvana/comment-page-1/#comment-217 Noran El-Shinnawy Wed, 02 Dec 2009 20:11:20 +0000 http://www.bryaneisenberg.com/?p=336#comment-217 I liked the old title better. I liked the old title better.

]]> By: Stephen Cobb http://www.bryaneisenberg.com/2009/11/six-steps-to-linkbaiting-strategy-nirvana/comment-page-1/#comment-195 Stephen Cobb Tue, 24 Nov 2009 19:41:27 +0000 http://www.bryaneisenberg.com/?p=336#comment-195 A great primer for aspiring linkbaiters Bryan. As for the mixed connotations of linkbaiting I liken them to the mixed feelings consumers have about the word marketing or the phrase "email offers." It all depends on the actors and their delivery. Send out too many irrelevant email offers to a list and you're a spammer. Too much bait-and-switch and you're a flaky marketer. But grab people's attention and direct them to compelling content that they find enjoyable and/or relevant and you're a hero. I've been using a linkbait title for a chunk of content about search campaigns that fail post-click. My first was "The Turducken Disconnect: An SEM Fable for the Holidays" and I think that worked because the title was somewhat self-selecting: If you're interested in SEM you may click and if so you will find relevant content, but if you're a foodie, you probably won't click (even if you do, I tried to keep the presentation amusing). Anyway, I've just posted the latest iteration as "The Turducken Disconnect Revisited: Some sites wise up, others not so much" ( http://monetate.com/blog/?p=1179). I will let you know how it plays. Stephen A great primer for aspiring linkbaiters Bryan. As for the mixed connotations of linkbaiting I liken them to the mixed feelings consumers have about the word marketing or the phrase “email offers.” It all depends on the actors and their delivery. Send out too many irrelevant email offers to a list and you’re a spammer. Too much bait-and-switch and you’re a flaky marketer. But grab people’s attention and direct them to compelling content that they find enjoyable and/or relevant and you’re a hero.

I’ve been using a linkbait title for a chunk of content about search campaigns that fail post-click. My first was “The Turducken Disconnect: An SEM Fable for the Holidays” and I think that worked because the title was somewhat self-selecting: If you’re interested in SEM you may click and if so you will find relevant content, but if you’re a foodie, you probably won’t click (even if you do, I tried to keep the presentation amusing). Anyway, I’ve just posted the latest iteration as “The Turducken Disconnect Revisited: Some sites wise up, others not so much” ( http://monetate.com/blog/?p=1179). I will let you know how it plays.

Stephen

]]> By: Twitted by imakewebsiteswk http://www.bryaneisenberg.com/2009/11/six-steps-to-linkbaiting-strategy-nirvana/comment-page-1/#comment-189 Twitted by imakewebsiteswk Sat, 21 Nov 2009 06:13:41 +0000 http://www.bryaneisenberg.com/?p=336#comment-189 [...] This post was Twitted by imakewebsiteswk [...] [...] This post was Twitted by imakewebsiteswk [...]

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