4th Post – Recipes For Practical Customer Experience Design & Optimization # CRO #UX #CX

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Please read the just published Personas: The Key Ingredient In Design For Conversion. It is the fourth in a series of six Recipes For Practical Customer Experience Design & Optimization posts. In case you missed them, the first four posts are: I. Pre-mortem because it is the antidote to … [Read more...]

The Grok’s Not to Miss Links for the Week of November 6th, 2012

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Retailers, Black Friday is right around the corner. Super Storm Sandy has already impacted businesses this past week in many ways. Time is running out to make sure you are all ready for the holidays. As Andrew Goodman points out Your Holiday PPC Strategy for 2012: Yes, It's Changed. Have you made … [Read more...]

TheGrok’s Not to Miss Links for the Week of October 25th, 2012

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I know not everyone can keep up with everything Jeffrey and I read or share during the week. Here are some of those links you don’t want to miss this week: If you are doing any kind of Content Marketing, you'll want to grab a copy of the 2013 B2B Content Marketing Benchmarks, Budgets and Trends … [Read more...]

TheGrok’s Not to Miss Links for the Week of October 4th, 2012

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It's been almost 3 years since I published one of these. However, I know not everyone can keep up with everything Jeffrey and I read or share during the week. Here are some of those links you don't want to miss this week: First things first, if you are an online retailer do not forget to register … [Read more...]

The Grok’s Not to Miss Links for the Week of November 25, 2009

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Learn how an innovative retailer used Google Voice to increase their re-orders in this guest post on the Econsultancy blog. Want to know how to avoid the 8 Second Black Friday trap? Find out my advice on this guest post on the Microsoft Adcenter Community blog. My good buddy Avinash does a … [Read more...]