Looking for Keynote Speakers on Big Data?
Bryan & Jeffrey Eisenberg have been the featured keynote speakers for many organizations and conferences around the world such as Google, IBM, HP, Forbes, Salesforce, WebEx, New York University, Columbia University, Omniture, Yahoo!, LowerMyBills, Microsoft, Search Engine Strategies, Shop.org, DMA, iMetrics Moscow, E-consultancy, Emerce, Gulltaggen Norway and the Canadian Marketing Association. Their credentials are second to none as they have been considered among the top 10 user experience gurus, one of the iMedia Top 25 Marketers, one of the top 10 most influential marketers of 2009 and a 2010 DMEF Rising Star Award winner. Bryan is also the co-founder and Chairman Emeritus of the Web Analytics Association (now the Digital Analytics Association).
This big data keynote was filmed as part of the IBM Business Analytics Summit (we did 6 events for this road show in the Spring of 2013).
Big Data Keynote Session Description:
The old direct marketing mantra of “the money is in the list” should be modified today to say “the money is in the data.” Companies like Google, Facebook and Amazon have been leveraging massive amounts of data to dominate their respective industries. For example, Amazon uses big data to improve what products to highlight, how to deliver products at a better price than most of its competitors, how to ship more effectively, and how to merchandize more persuasively.
Big data has the potential to impact every aspect of your business. In this session, we’ll explore:
- how you can leverage big data
- what tools are available
- how to act on big data insights in real time
We’ll cover everything marketers need to know about big data for marketing and sales but might have been afraid to ask. No analyst skills required.
Bryan is consistently a best-in-class presenter for Shop.org industry events. One recent 2012 Shop.org Annual Summit attendee said it best when they deemed Bryan’s big data presentation as “worth the price of the event.” Bryan’s energetic style, customized messaging, and focus on the tactical tips every conference attendee wants and needs to learn make him one of our favorite people to work with – year after year.
Artemis Berry, Senior Director, Content and Community, Shop.org
Big Data: What marketers need to know. Another great preso by @thegrok at #SESSF toprankblog.com/2012/08/big-da…
— Lee Odden (@leeodden) August 14, 2012
Jeffrey has delivered compelling insight at IBM’s Business Analytics Summit 2013 on the topic of “Mad Data” and the impact of data on marketing. He revved up the crowd with his informal, fast-paced style, and received excellent feedback from audience members on content, context, and delivery. I highly recommend Jeffrey as a marketing visionary and superb speaker.
John Hagerty, Business Unit Executive, Market Strategy at IBM
You can see a revised version of the slides from this Big Data keynote that Bryan did for a Search Engine conference in September 2013:
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