conversion rate optimization

Free Conversion Rate Consulting

Yes, you read it right. I have the opportunity to offer 2 or 3 websites the opportunity to increase your conversion rate. A couple of weeks ago, I started teaching a Certification course in Conversion Rate and Landing Page Optimization course. It has been going great as one of my students just sent me this note: Thanks for teaching the course. It is simply fantastic. I have to admit that I was very skeptical when I first signed up but I couldn’t…

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Is 2010 the Year of Conversion Rate Optimization?

This is not very digital, but even a stopped clock is correct two times a day. My first ClickZ column, “Marketing is NOT Sales” was written exactly nine years ago today I wrote this column. Soon after the dot-com crash, I wrote: “For all that’s being written about various marketing strategies, success in e-business, as in any business, isn’t about marketing or about design; it’s about sales… Ultimately, it’s about the conversion rate: the percentage of visitors your site can…

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Jeffrey Eisenberg, Bryan Eisenberg & John Quarto-vonTivadar are the inventors of Persuasion Architecture.

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