Personas

Content Marketing Personas

It seems like only yesterday that I typed the following words into my computer: Conversion rate is a measure of your ability to persuade visitors to take the action you want them to take. It’s a reflection of your effectiveness and customer satisfaction. For you to achieve your goals, visitors must first achieve theirs. In order to help you understand what visitors need in order to achieve their goals, you need to have empathy about their journey through the buying process. Too…

56
Read More

Free Pre-Recorded Webinar: Recession Marketing: Pre-Click to Post-Click

If you couldn’t join us last Wednesday, you can join us with this recorded version of Recession Marketing: Pre-Click to Post-Click. Join Craig Danuloff, from ClickEquations and David Brussin from Monetate as we explore using personas to create better pay per click or paid search ads and a better persona-lized experience all the way to conversion.

0
Read More

© 1998-2017 Buyer Legends, LLC. Bryan & Jeffrey Eisenberg

We value your privacy! Terms & Conditions

Jeffrey Eisenberg, Bryan Eisenberg & John Quarto-vonTivadar are the inventors of Persuasion Architecture.

Buyer Legends, LLC. 2017 13359 North Highway 183, Suite 406-525, Austin, TX 78750