Some men build resumes. Others build roots.
Will Peckham didn’t just run for office or shake hands at ribbon cuttings. He showed up, day after day, one bite at a time, to feed a vision of Round Rock that would outlive him. Not for legacy’s sake. But for his kids, his grandkids, and for neighbors he hadn’t yet met.
When we sat down for the Rock Solid podcast, I wasn’t just hearing another civic success story. I was witnessing someone who had digested a mountain of “impossible” and came back for seconds.
And it made me reflect on my own journey. The version of me that once weighed 277 pounds and was buried under layers of stress, service, and self-neglect. I had helped companies optimize billions in revenue, yet failed to optimize the one system I lived in every day—my own body.
What changed? The same thing that changed Will’s city.
Small, consistent actions fueled by a story that mattered.
What Leaders Do When No One’s Looking
Will didn’t wait for a title or a podium. He acted long before anyone called him council member. Leadership doesn’t begin with applause. It begins with alignment.
He said yes to Rotary, to Ascend, to knocking on doors and educating neighbors about city initiatives. In doing so, he wasn’t just shaping Round Rock’s future. He was rewriting his internal script. He moved from “What can I gain?” to “How can I contribute?”
That kind of alignment creates momentum. The real kind. The kind you feel in your gut, not just your Google Calendar.
From Round Rock to Personal Reinvention
I had to relearn this lesson myself. For years, I ignored the signs: blurry vision, brain fog, inflammation, naps that felt less like rest and more like escape.
When my blood work came back, it was undeniable. My blood sugar was three times the normal level. My blood pressure was alarming. And my body had become a warning siren I had chosen to mute.
But here’s the truth. I didn’t need a breakthrough. I needed a better story. One with clear inputs, consistent actions, and a North Star I could believe in.
And I found it. I lost 50 pounds. I shifted small habits. My mind cleared. My energy surged. I got my life back.
The Story You Tell Shapes the Future You Build
Will’s story isn’t just about parks or city budgets. It’s about legacy—how it’s built, shared, and passed down.
It’s about the quiet decisions that compound. The invisible hours that lay a foundation. The moments when you choose progress over popularity.
In business, in health, in life, we are all living the stories we tell ourselves. The question is, are those stories taking us where we want to go?
Because the real transformation? It doesn’t happen overnight. It happens when belief meets behavior, again and again.
And the bites? They only matter if they build something worth digesting.
Inspired by Will’s story?
Listen to the full episode then ask yourself, what story are you building with the choices you make today?
