When Conversions Come Easily

December 11, 2012

Brand, conversion rate, Customer Experience, Landing Page, Web Design

When you consistently deliver a great customer experience, build a great product and develop a brand people trust you don’t have to try as hard to convert your visitors.

Check out an old version of the DropBox home page:

Check out what their home page looks like today:

What are your plans to deliver that kind of reputation in 2013?

Bryan Eisenberg

Bryan Eisenberg is coauthor of the Wall Street Journal, Amazon, BusinessWeek, and New York Times bestselling books "Call to Action," "Waiting For Your Cat to Bark?," and "Always Be Testing." Bryan is a professional marketing keynote speaker and has keynoted conferences globally such as SES, Shop.org, Direct Marketing Association, MarketingSherpa, Econsultancy, Webcom, SEM Konferansen Norway, the Canadian Marketing Association, and others. In 2010, Bryan was named a winner of the Direct Marketing Educational Foundation's Rising Stars Awards, which recognizes the most talented professionals 40 years of age or younger in the field of direct/interactive marketing. He is also cofounder and chairman emeritus of the Web Analytics Association. Bryan serves as an advisory board member of SES Conference & Expo, the eMetrics Marketing Optimization Summit, and several venture capital backed companies. He works with his coauthor and brother Jeffrey Eisenberg.

When Conversions Come Easily

Bryan Eisenberg

One comment

Leave a Reply Cancel reply