Marketing Archives - Bryan Eisenberg & Jeffrey Eisenberg

Big Tech Wants You To Build a Funnel; Not a Brand

Now the Funnel Is Dying. Only Your Story Can Save You. They sold you the dream. Big Tech promised that […]

Frustrated at waiting for Google to update their index, I recently ran a simple experiment. I wrote a press release,

Here’s why that’s killing your growth…You know that song you can’t shake?The one that hijacks your brain on repeat —

I was around six the first time I played it. Two paddles. One dot. No story, except the one you

We don’t buy shoes.We buy the feeling of stepping into something that matters. We don’t buy books.We buy belief in

You know what’s underrated? Belief. Not “hope.” Not “manifestation.” Not even “confidence.” I’m talking about conviction. The kind that gets

An idea was sparked at the Round Rock Chamber Entrepreneurial Town Hall a few months ago and turns into reality

The last couple of years have been difficult for many people. People struggled with all kinds of issues. Some publicly

Every company has to make choices when it comes to how it markets and sells and, in some cases, who

Do you want to get paid less for any value you bring to your customer? Obviously not! Do you prefer

Companies routinely have Revenue Blind Spots that cost them 20-60% of their revenue. It is like revenue that disappears without

Some of you might have seen through our social media channels that Jeffrey and I have been working on a

Please read the just published Personas: The Key Ingredient In Design For Conversion. It is the fourth in a series of

Bryan was recently interviewed by Rod Worley the host of “Inside the Jewelry Trade Radio Show” to let us know