Storytelling Archives - Bryan Eisenberg & Jeffrey Eisenberg

Sprinkle a little on the website.Add a pinch to the pitch deck.Maybe toss it in the onboarding slideshow. But here’s the truth:Story isn’t seasoning. It is the system. If your story only lives in your marketing, you’re missing 90% of its power. Because story is how humans understand the world.It is how we decide what matters.Who we trust.What we believe.And why we act. That is why your story has to show up everywhere: Great companies do not just tell stories.They…

Pong wasn’t just a game. It was the spark.

Bryan Eisenberg

Conversation, Customer Experience, Marketing, Startups, Storytelling

I was around six the first time I played it. Two paddles. One dot. No story, except the one you created as you played. By twelve, I had my first Atari computer. At thirteen, I launched a BBS from my bedroom and dropped $400 on a 10MB hard drive (and I got a deal). It felt like I was holding the future in my hands. Looking back, Nolan Bushnell didn’t just build Pong. He planted the seed that would grow…

Storytelling is essential, but it’s not enough.

Bryan Eisenberg

Storytelling

It’s the spark, not the system.The amplifier, not the engine.The bow, not the gift. A great story can capture attention.It can stir emotion.It can linger in the mind long after the words are gone. But if the beliefs behind the business are shaky,if the system is broken,if the strategy is vague or misaligned,then the story becomes a trap, not a tool. Because storytelling doesn’t fix misalignment.It amplifies it.It spreads the wrong message faster.It’s lipstick on a pretty pig.It’s narrative masking…

The Stories We Sell (Ourselves)

Bryan Eisenberg

Brand, Buyer Legends, Marketing, Storytelling, Uncategorized

You know what’s underrated? Belief. Not “hope.” Not “manifestation.” Not even “confidence.” I’m talking about conviction. The kind that gets you moving when you’ve got no traction, no approval, and no real roadmap. David J. Schwartz nailed it: “Believe you can succeed and you will.” It’s not just a nice quote – it’s a demand. Because belief changes what you attempt. And the minute you attempt, you create momentum. Action breeds confidence. Not the other way around. Most people are…

Deana Cavanaugh, Ascension Seton Foundation, Round Rock Chamber Ambassador

Deana Cavanaugh on Nonprofit Leadership and Raising Funds with Purpose

Bryan Eisenberg

Conversation, Interview, Podcast, Storytelling

Have you ever met someone and thought, “How do they manage to do it all and still care so deeply?” That’s what I felt after sitting down with Deana Cavanaugh for an episode of Rock Solid: The Round Rock Business Leaders Podcast. Deana’s journey didn’t follow a neat line. It zigged from government contracting into construction and then zagged into fundraising. That jump wasn’t random. It was intentional, driven by a need to make a difference. She wasn’t chasing a…

Lee Linton from Office Evolution Round Rock

Lee Linton of Office Evolution on Why Round Rock is Perfect for Business Growth

Bryan Eisenberg

Conversation, Customer Experience, Podcast, Startups, Storytelling, Uncategorized

Lee Linton, owner of Office Evolution Round Rock and recently opened Office Evolution Georgetown has a clear message: Round Rock isn’t just another Texas city. It’s a place where businesses come to grow and thrive. During a recent podcast, Lee shared his perspective on why this community has become such fertile ground for entrepreneurs. For Lee, the magic lies in Round Rock’s blend of opportunity and support. With its strategic location near Austin, the city offers access to a vibrant…

Rock Solid Show with Round Rock Studio’s Brent Pierce

The Stories Being Told at Round Rock Studio

Bryan Eisenberg

Conversation, Personal Branding, Podcast, Publishing, Storytelling

Brent Pierce started with a camera and a calling. Today, he runs Round Rock Studio, turning brands into storytellers and audiences into believers. His journey is proof that the right story, told the right way, can do more than engage. It can transform. Storytelling is the soul of marketing, and Brent lives it. Through video and podcasting, he teaches brands to speak in a voice their audiences feel in their gut. Stories are not about selling; they are about connecting.…