Your Core Story Is the Only Thing AI Can’t Replace
Ennis Wright grew up off Chandler Creek in Round Rock, went to Stony Point High School, played football, graduated from […]
4th Post – Recipes For Practical Customer Experience Design & Optimization # CRO #UX #CX
Please read the just published Personas: The Key Ingredient In Design For Conversion. It is the fourth in a series of
Conversion Optimization 101: Selling with Video
Last week in our Conversion Optimization challenge I asked, how would you improve this Quick Tour demo video found on
Conversion Optimization 101: Pricing Tables – Ecommerce
On Twitter, I shared a link to this article from Smashing Magazine, Pricing Tables: Examples And Best Practices. When I shared
What Keeps Retailers Awake at Night in 2012 [Videos]
I just came back from Shop.org’s Annual Summit in Denver, where over 4,000 retailers and industry supporters came to learn more about
Content Marketing Personas
It seems like only yesterday that I typed the following words into my computer: Conversion rate is a measure of your ability
SEM Intent & Landing Page Conversions
If you knew the true intent of a search inquiry (query) and you could respond to that intent perfectly then