Books Archives - Bryan Eisenberg & Jeffrey Eisenberg

Words Create Worlds: Why Two or Three Words Still Change Everything

Over 25 years ago, we wrote our first book called Persuasive Online Copywriting. It was the business card packaged as a book to help people understand the value of increasing conversions. Back then, people didn’t take words seriously. They still believed marketing was about fonts, flash intros, and button colors. I knew better. I had seen it firsthand. The right words, spoken to the right person at the right moment, could change everything. Today, as I release I Think I…

The Most Powerful Part of Your Story Is the One You Don’t Tell

Bryan Eisenberg

Lately, I’ve been getting overwhelming feedback on my latest manuscript, I Think I Swallowed An Elephant (Kindle pre order is available). But the comments that stick with me most aren’t about what I wrote. They’re about what I didn’t. It’s what I chose to bury. Like an iceberg, the real weight of a story lives below the surface. The part you don’t spell out. The part the reader feels in their gut before their brain catches up. And here’s what’s…

Monica Ballard, Wizard of Ads partner, author, producer, ghost tour host, podcast host

When Ghosts, Ads, and Storytelling Collide: A Rock Solid Conversation with Monica Ballard

Bryan Eisenberg

What happens when you blend 20 years of creative firepower, a haunted hotel, and a glass of red wine? You get Monica Ballard. She’s written jingles. Directed shows. Led ghost tours. Voiced ads you’ve definitely heard. And if you’ve called “A Place at Home – North Austin (512) 521-3010,” you’ve already met her without knowing it. So when my friend Marion, a jingle writer himself, nudged me to invite Monica onto the Rock Solid podcast, it wasn’t even a question.…

An Apology, A New Year, A New Perspective

Bryan Eisenberg

The last couple of years have been difficult for many people. People struggled with all kinds of issues. Some publicly and some privately. I was in the later group. I tried my best to keep a happy appearance, but honestly it was easier to withdraw and focus the little energy I had on my family. I don’t regret it at all. My friend Alan Stein Jr, author of Raise Your Game & recently Sustain Your Game, shared an incredibly powerful…

Can I Send You an Audible Code?

Bryan Eisenberg

Jeffrey and I have a handful of Audible codes left for free audio book copies of Be Like Amazon: Even a Lemonade Stand Can Do It. If you would be interested in listening to it and possibly providing an honest review, just send us a message as soon as possible. Please help me Speak at SXSW I, along with other senior marketers, have proposed a panel called: Thrive and Win in an Amazon World These great panelists and I will…

Celebrate Entrepreneurial Independence Day with a Free Read!

Bryan Eisenberg

We all know the freedom that comes from being an entrepreneur. This holiday week a couple of friends of mine got together to offer you the chance to soak up the holiday sun, sip some lemonade and enjoy the gift of free and very low costs books to improve your business. Be Like Amazon: Even a Lemonade Stand Can Do It will be available this week as a Free Kindle download. You’re on a road trip with an old man…

Goodreads: Be Like Amazon Giveaway

Bryan Eisenberg

We have teamed up with Goodreads to giveaway 10 copies of the hardcover edition of Be Like Amazon: Even a Lemonade Stand Can Do It. Good luck! Goodreads Book Giveaway Be Like Amazon by Jeffrey Eisenberg Giveaway ends June 08, 2017. See the giveaway details at Goodreads. Enter Giveaway

Want a free book that will make you laugh?

Bryan Eisenberg

My friend Geraldine DeRuiter (@everywhereist) is about to release her first book. The book will be released May 2nd. The reviews have been amazing so far. I am sure you will love her writing like I do. Comment below why you would love a copy of her book for a chance to win. All Over the Place: Adventures in Travel, True Love, and Petty Theft