Conversation

Deana Cavanaugh, Ascension Seton Foundation, Round Rock Chamber Ambassador

Deana Cavanaugh on Nonprofit Leadership and Raising Funds with Purpose

Have you ever met someone and thought, “How do they manage to do it all and still care so deeply?” That’s what I felt after sitting down with Deana Cavanaugh for an episode of Rock Solid: The Round Rock Business Leaders Podcast. Deana’s journey didn’t follow a neat line. It zigged from government contracting into construction and then zagged into fundraising. That jump wasn’t random. It was intentional, driven by a need to make a difference. She wasn’t chasing a…

Read More

Pain Relief in Round Rock: The Moench Method With Ken Moench

Ken Moench doesn’t manage pain. He eliminates it. For 25 years, he has helped people find real, lasting pain relief when nothing else worked. Surgeries, injections, physical therapy, none of it solved the problem. Until they tried the Moench Method. This isn’t just another deep tissue massage. It’s a proven technique that resets the body for fast, lasting recovery. And the results speak for themselves. In 2023, the average client needed just 2.5 visits. In 2024, that number dropped to…

Read More
Will Williams, first sergeant, ranger, retired

The Relentless Heart of Will Williams: A Rock Solid Conversation

Some people talk about making a difference. Will Williams lives it. When I sat down with Will for Rock Solid, I expected a conversation about his service, his nonprofit work, and his impact on the Round Rock community. What I got was a masterclass in resilience, purpose, and the power of showing up. Will doesn’t just run a nonprofit. He is the nonprofit. Share the Will, the foundation he leads, is an unstoppable force in Central Texas, feeding families, providing…

Read More
Stephanie Tyler of Round the Rock and the FIRE Foundation

Stephanie Tyler, Supporting the Round Rock Community and Entrepreneurs of All Ages

In this episode of the “Rock Solid” podcast, I interview Stephanie Tyler, a prominent figure in Round Rock, Texas, known for her work with the “Round The Rock” community platform and the Fire Foundation. We discuss the recent “Best of Round Rock Awards,” which recently celebrated its 11th year and saw unprecedented participation from both the community and local businesses. Stephanie emphasizes the importance of these awards in reflecting the growth and diversity of Round Rock’s business landscape. She also…

Read More
Lee Linton from Office Evolution Round Rock

Lee Linton of Office Evolution on Why Round Rock is Perfect for Business Growth

Lee Linton, owner of Office Evolution Round Rock and recently opened Office Evolution Georgetown has a clear message: Round Rock isn’t just another Texas city. It’s a place where businesses come to grow and thrive. During a recent podcast, Lee shared his perspective on why this community has become such fertile ground for entrepreneurs. For Lee, the magic lies in Round Rock’s blend of opportunity and support. With its strategic location near Austin, the city offers access to a vibrant…

Read More
Rock Solid Show with Round Rock Studio’s Brent Pierce

The Stories Being Told at Round Rock Studio

Brent Pierce started with a camera and a calling. Today, he runs Round Rock Studio, turning brands into storytellers and audiences into believers. His journey is proof that the right story, told the right way, can do more than engage. It can transform. Storytelling is the soul of marketing, and Brent lives it. Through video and podcasting, he teaches brands to speak in a voice their audiences feel in their gut. Stories are not about selling; they are about connecting.…

Read More

Why CEOs Don’t Care About Conversion Rate Optimization #CRO

I recently presented (slides below) at Conversion World. Sam Hurley; Digital Marketing influencer and Founder of OPTIM-EYEZ, asked me the following eight questions. The interview is still getting regular retweets so I’m providing a link to the interview and the slideshare. Jeffrey, why do you think CRO has become relegated to junior managers as a side project? Has it always been this way? How can those with knowledge of CRO get board members to invest in the practice? Can you give…

Read More

© 1998-2025 Buyer Legends, LLC. Bryan & Jeffrey Eisenberg

We value your privacy! Terms & Conditions

Jeffrey Eisenberg, Bryan Eisenberg & John Quarto-vonTivadar are the inventors of Persuasion Architecture.

Buyer Legends, LLC. 551 S IH 35 Frontage Rd. Round Rock, TX 78664 Suite 369