Uncategorized Archives - Page 2 of 4 - Bryan Eisenberg & Jeffrey Eisenberg

Discounting Your Discounts in Customers’ Minds

For Sale! Prices Slashed!! Marked Down!!! People have used many of the same tactics for centuries to focus potential customers […]

I’ve been speaking at Search conferences since 2001 and have spent a ton of time getting to know who is

Marie, the VP of Marketing, predicts that she can increase conversions to sales by at least 40 percent. She wants

Do you want to get paid less for any value you bring to your customer? Obviously not! Do you prefer

Our companies are nothing but the collection of action every one of our employees take. What beliefs do your employees

I have been sharing more content on LinkedIn lately, are we connected there yet? Have a great 2019.

My friend Geraldine DeRuiter (@everywhereist) is about to release her first book. The book will be released May 2nd. The

First, I would like to apologize for not blogging here and sharing with you. It isn’t because I have stopped

The one constant of Austin’s SXSW conference is the gaggle of startups trying to pitching for attention. Some deserve it,

I hope you got your copy already, if not grab it for free over the next couple of days. Please

Do you know the one about Jerry and Jeff walking into a coffee shop? “I love advertising because I love

To create effective landing pages, you should understand the anatomy of a landing page and it should be part of

Here’s the punchline; The role of today’s leadership is to “remove the speed bumps in the experimenters’ way!” ~ Scott

I began writing this column on marketing optimization in 2001; yet this morning, 12 years later, I find myself in LA to

My friend Tim Miles has his birthday this weekend. So he decided that this weekend he will be giving away